Alec Benjamin simply refers to himself as a “narrator.”
Inspired by Eminem, Paul Simon, and Citizen Cope, the Phoenix-born, Los Angeles-based songwriter fashioned a cinematic, lo-fi sound that stirred up a buzz online right out of the gate, landing him a major label deal by the age of 18. A day after he turned in his first album, he was dropped by the label he thought would take his artist project to the moon. However, it was going to take a lot more to stop him. Alec immediately hit the road for a self-booked European tour in May 2016. He performed “parking lot shows” for fans outside of Shawn Mendes and Troye Sivan concerts, handing out business cards to leave a tangible keepsake for those listening and building his brand from the ground up.
Shortly after the tour, he jumped in the studio with Jon Bellion and ended up earning a co write on the pop star’s debut album, “New York Soul (Part II). This session would also open the door for Alec to join Bellion on tour directly after. With an insatiable urge to rise to the top, the tenacious prodigy found himself back performing in parking when he wasn’t on-stage opening for Bellion. Knowing that some of those fans would search for him after the performances, Alec made it his mission to consistently uploaded one new song every two weeks to his YouTube channel and build a catalog his fans could listen to. Within the span of six months, he logged over 165 shows and amassed 150K YouTube subscribers simply through perseverance and a D.I.Y. attitude.
2019 has proven to be an incredible year for the young artist who has since amassed over 750 million global streams to date. He kicked off the year with his North American late night television debut on CBS’ The Late Late Show with James Corden, performing his now RIAA platinum certified single “Let Me Down Slowly.” That same day he released a version of “Let Me Down Slowly” featuring Alessia Cara, which went on to enter the Billboard Hot 100.
NARRATED FOR YOU, Benjamin’s extraordinary debut mixtape has received praise from fans and critics alike, with both The New York Times and TIME applauding fan favorite “The Water Fountain” on release day. Alec’s compelling companion visuals for the mixtape tracks including “Let Me Down Slowly,” “If We Have Each Other,” and “Boy In The Bubble” have amassed over 100 million collective views on YouTube. In addition to love from fans and critics, Benjamin has begun to garner support from other musicians, including Billie Eilish, Bryson Tiller, Kevin Abstract and more.
While his story is certainly one of a kind, Alec’s narrative is only just beginning